White Tie · AI Visibility Check

What does AI say about your business?

See whether ChatGPT, Gemini, Perplexity, Claude, and Google AI Mode recommend you in your market, and who they name instead.

5 AI assistants1 to 2 minutesPrivate by default

What you get

A private briefing, not a dashboard

Built for luxury brands, top agents, professional firms, and premium practices, where one recommendation is worth a great deal.

Who AI recommends instead

The names the assistants offer when a client asks for what you do, ranked, with how often and where.

The real answers

Unedited answers with your name and your competitors highlighted, plus the sources each one cited.

What AI gets wrong

Statements about you checked against your own website: founding year, location, leadership, and services.

Honest numbers

"Named in 6 of 15 answers", with a confidence label. AI answers vary; we show it instead of hiding it.

How it works

Three steps, 1 to 2 minutes

  1. 01

    Enter your website

    We read your homepage once and suggest your name, category, and market. You confirm or edit them.

  2. 02

    We ask the assistants

    Five or six fixed questions (six when you add a principal's name), asked of ChatGPT, Gemini, Perplexity, Claude, and Google AI Mode, plus Google AI Overviews on one search. Phrased the way your clients ask, with your market named. You watch each answer land.

  3. 03

    See where you stand

    Your score, who is recommended instead, the sources AI trusts, accuracy notes, and the quick wins most likely to help.

Sample

What your report looks like

A sample for a fictional brokerage. Names and numbers are illustrative.

Sample report · fictional brand

AI Visibility Check

Maison Arden

maisonarden.exampleLuxury real estate agentScottsdale, AZNov 3, 20266 questions · 5 assistants + Google AI Overviews

AI Visibility Score · Visible

Strong on Gemini, invisible on Claude.

Named in 7 of 14 discovery answers (50%) · likely 29%–62% if asked again

AI names The Calloway Group most often (13 mentions across 5 engines).

High confidence

Based on 14 answers from 5 assistants on Nov 3, 2026.

AI answers vary from run to run, so a repeat check can land a few points away, and sometimes more.

AI answers change by phrasing, person, and time. This is a snapshot, not a guarantee. How we score

  • Presence44How often you are named at all
  • Prominence51How high you appear when named
  • Share of voice38Your visibility against the most-named rival
  • Citations22How often AI cites your website or profiles
  • Accuracy701 possible inaccuracy. Whether AI describes you correctly
  • Sentiment78The tone used when you are named

Your question

Who is the best agent for a golf-course estate in Scottsdale?

Named in 2 of 5 AI answers

Asked word for word of ChatGPT, Google AI Mode, Gemini, Perplexity, and Claude. It is not part of your score, so scores stay comparable.

ChatGPTNamed #1

A few names come up again and again in Scottsdale, AZ:

  1. Maison Arden - known for discreet, design-led service and estate properties
  2. The Calloway Group - strong recent sales
  3. Harlow Vance Estates - strong recent sales

Ask each for recent comparable sales before you decide.

The full report has 4 more answers, who was named instead, and the sources cited.

01 · Rivals

Who AI recommends instead

Ranked by position-weighted visibility across discovery answers. Your raw share of voice: 12%.

  1. 1The Calloway Group13 mentions · 5 engines
  2. 2Harlow Vance Estates11 mentions · 4 engines
  3. 3Meridian Ridge Partners8 mentions · 3 engines
  4. 4Maison ArdenYou7 mentions · 4 engines

Top 3 shown. The full report lists every name AI offered, with counts per engine.

02 · Consistency

Engine by engine

Each mark is one answer to a question that doesn't name you; filled means the engine named you. Same basis as the headline.

  • ChatGPTNamed in 2 of 3 · usually around #4 · positive tone
  • Google AI ModeNamed in 1 of 3 · usually around #4 · your website cited 4× · positive tone
  • GeminiNamed in 3 of 3 · usually around #2 · your website cited 6× · positive tone
  • PerplexityNamed in 1 of 2 · usually around #4 · your website cited 4× · positive tone
  • ClaudeNot named · recommends The Calloway Group and Harlow Vance Estates
  • AI OverviewGoogle showed no AI Overview for this search

03 · The answers

What the assistants actually said

Real answers, unedited. One sample is shown free.

YouCompetitorClaim about you

Discovery question: Who are the best luxury real estate agents in Scottsdale, AZ?Named #2

Gemini

Agents frequently recommended for luxury homes in Scottsdale, AZ include:

  1. Meridian Ridge Partners - consistent high-end sales
  2. Maison Arden - known for estate properties and private-client service
  3. Sloane & Rhys - consistent high-end sales
  4. Ashford Lane Collective - consistent high-end sales
  5. The Calloway Group - consistent high-end sales

The full report has 30 more answers, each with your name highlighted.

04 · Sources

The sources AI trusts in your market

Share of web-grounded answers that cited each domain.

  • zillow.com71%
  • luxuryhomesjournal.example43%
  • calloway.example33%

The full report has 99 more cited sources, with links and who they credit.

05 · Accuracy

What AI gets right, and wrong, about you

Statements from the "known for" answers, checked against your own website. A claim is flagged only when your website states the fact.

  • 2Correct
  • 1To confirm
  • 1Contradicted

1 possible inaccuracy found: AI said something your own website contradicts. 1 statement to confirm: your website doesn't say either way.

The full report has all 5 statements, each with the quote and your source.

06 · AI Readiness

Can AI read and trust your website?

A separate score from signals on your own website and profiles. It never changes your visibility score.

Some signals assistants rely on are missing.

The full report has all 9 readiness checks, itemized.

07 · Quick wins

Where to start

Ranked by likely impact and effort. These improve your odds; nobody can guarantee what an AI will say.

  1. high impactlow effort

    Let AI assistants read your website

    robots.txt blocks GPTBot and ClaudeBot, so ChatGPT and Claude rely on other websites to describe you.

    User-agent: GPTBot · Disallow: /

  2. high impactmedium effort

    Get listed where AI looks for agents

    luxuryhomesjournal.example is cited in 9 answers for rivals and none for you.

  3. medium impactlow effort

    Add RealEstateAgent schema with areaServed

    Structured facts help engines state your city, services, and principal correctly.

The full report has 3 more quick wins in your checklist.

How we score

What we check, and the limits

The visibility score

Presence 30 · Prominence 15 · Share of voice 20 · Citations 15 · Accuracy 12 · Sentiment 8. Engines are weighted by usage: ChatGPT 35% · Google 30% · Gemini 15% · Perplexity 10% · Claude 10%. Whole numbers only, with bands from Invisible to Category leader.

Confidence, not false precision

Every result shows how many answers it is based on and a confidence label. With fewer than 7 usable answers, the result is marked preliminary. If AI never names you, the score is capped at 25.

AI Readiness, kept separate

Whether AI crawlers can read your website, structured data, profiles, Wikidata, your Google Business Profile, llms.txt, and field Core Web Vitals. It never changes the visibility score.

Limits

A snapshot of answers on one day, not a guarantee. We only read the website you submit, never competitors' websites, and we never get around a website that blocks automated visits.

FAQ

Questions

What does the AI Visibility Check do?

It asks ChatGPT, Google AI Mode and AI Overviews, Gemini, Perplexity, and Claude the questions your clients would ask about your category in your market. Then it shows who they recommend, whether they name you, which sources they cite, and whether they describe you correctly.

Is it really free?

Yes. The score, the per-engine verdicts, and the top three names AI recommends are free with no email. Add your email to unlock every answer, every cited source, the accuracy notes, and your full checklist.

Is my report private?

Yes. Reports are private by default and are never indexed by search engines. You can turn on a share link for the free summary; shared pages never show competitor names, and you can turn the link off at any time.

Why does my score change if I run it again?

AI answers vary by phrasing, person, location, and time. We use fixed questions and show how many answers named you, with a confidence label, so you can see the variation rather than a falsely precise number.

How is the score calculated?

Presence, prominence, share of voice, citations, accuracy, and sentiment, weighted and combined into a 0 to 100 score. Engines are weighted by how widely they are used. AI Readiness is a separate score and never changes your visibility score.

Can you guarantee AI will recommend me?

No one can. The check shows where you stand today and what is most likely to help. An AI Visibility Snapshot from White Tie looks at your results by hand; an AI Visibility Audit goes further, with a plan.

Which assistants do you check?

ChatGPT (with web search), Google AI Mode, Google AI Overviews, Gemini, Perplexity, and Claude. White Tie is not affiliated with OpenAI, Anthropic, Google, or Perplexity.

White Tie

Want the full picture, in confidence?

Start with the free AI Visibility Check. Next, an AI Visibility Snapshot from $295: White Tie reviews your results by hand. For the full picture, an AI Visibility Audit from $3,500: a one-time project with more questions, every major assistant, a competitor review, and a roadmap.

Get an AI Visibility Snapshot Run the free check first

Talk to us about a full AI Visibility Audit